Retail
Bring deeper Business Insights into Retail Industry!
Stay Ahead of the Curve!
Marketing
- Total spend on marketing by time period
- Viewing marketing as a growth center instead of a cost center
- Improving understanding of each department’s organizations goal
- Identify the cost of acquisition of a customer
- Estimate of how much your new customers are costing you
- Measure the revenue impact of a marketing campaign
- Track the different sources of lead generation
- Identify the most effective source and plan campaigns accordingly
- Optimize your most profitable sources
- Find out the Return on Investment on the marketing spend
- See how different sources affects the ROI
- Justify marketing spend and budget allocation for ongoing and future campaigns
- Recognize leads that has a high probability of turning into a customer
- Figure out what should be the right amount of bid for various segments of paid traffic
- Qualified leads saves both time and resources
Upselling and Cross-Selling
- How good the product or service is
- Regions of improvements
- Better sales conversion
- Marketing campaigns
- Sales by time period
- Growth with time
- Emerging trends
- Strategies for customer acquisition
- Factor contributing and affecting to product or service
- How good is the products or services
- Improvements to be made
- Determining techniques working best for sells
- Predicting future sales
- Determining the popularity of a product
- Uncovering new market opportunities
- Strategies to increase sales
- Sales growth with time
- Sales growth with product
- Determines the ability to generate the revenue
- Areas of improvement to achieve the required goal
